Philippine Star

Company name
Philippine Star
Address
6TH Floor, RFM Corporate Center(RFM Corporation), Pioneer St. cor. Sheridan St., Mandaluyong City, 1550, Manila, Metro Manila, Philippines
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Phone Number
+63 2 637 5400

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Company Details

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6TH Floor, RFM Corporate Center(RFM Corporation), Pioneer St. cor. Sheridan St., Mandaluyong City, 1550, Manila, Metro Manila, Philippines Get Directions
Description
The Philippine Star is a daily English-language broadsheet based in Manila and circulated nationwide in the Philippines. Owned and published by PhilSTAR Daily, Inc, it was founded on July 28, 1986 by veteran journalists Max Soliven, Betty Go-Belmonte and Art Borjal. The Philippine STAR has an established circulation in Hong Kong and Saudi Arabia.It is among the top three broadsheets in the country, by circulation, along with the Philippine Daily Inquirer and the Manila Bulletin, with other Philippine newspapers trailing far behind. Data from the Neilsen Media Index for the first quarter of 2008 show that the Philippine Star is the most read broadsheet in the Philippine capital of Metro Manila, with a Monday-to-Saturday readership of 47.4 percent. As of the last semester of 2007, the Media Index also showed the Star is the number one broadsheet among the ABC1 socio-economic class, with 47.3 percent of the market, up from 35.7 percent the previous year. A separate survey by the Nielsen Media Research - Print Advertising Information Service, which monitors print advertising placements, shows that in 2007, the STAR received the lion's share of advertising expenditure among all other Philippine broadsheets. It reports P2.97 billion worth of advertising went to the Philippine Star, followed by P2.68 billion for the Philippine Daily Inquirer, and P1.35 billion for the Manila Bulletin.The Star was described by Chris Rowthorn of the Lonely Planet as a cheerful and feel-good newspaper.
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Last update: November 2018 - View Status


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